Meriem Lahlou

Strategy & Business Research Expert


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Casablanca, Morocco

I am a Senior Manager in Strategy Consulting and Business Research, with 12 years of professional experience. I have a functional knowledge of the African business environment, working across a variety of sectors including: Utilities, Agriculture, Real Estate, FMCG, Education and the Public Sector. Skilled in team building and people management. Strong Expertise in Market Entry Strategy: market opportunity assessment; supply and demand assessment; value chain analysis; route to market analysis

Areas of expertise
Strategy Consulting

Career Summary: Senior Manager Research (Core) INFOMINEO, Casablanca- Morocco June 2014 –June 2019 Senior Consultant/ Business Development Manager ABWAB Consultants, Casablanca- Morocco January 2013 –February 2014 Senior Volunteer Advisor INJAZ AL MAGHRIB (Entrepreneurship Education Organization JA Worldwide), Casablanca- Morocco Since January 2009 Senior Consultant, Strategy UCOTRA Consulting, Casablanca- Morocco September 2011- October 2012 Consultant, Consulting & Risk Services DELOITTE TOUCHE TOHMATSU, Casablanca- Morocco 2008-September 2011 Country Analyst, International Business Unit UEM Group Bhd (Engineering-based infrastructure & services), Kuala Lumpur- Malaysia April – October 2007